Content Marketing

Channel and Global Marketing Teams: Better Together and with a Creative Partner

Content Marketing /

As technology service offerings grow, channel partners’ opportunity to step in, cultivate custom solutions, and offer managed services has skyrocketed. In tandem, revenue from indirect channels has soared. While stats vary, a Forrester study commissioned by Mediafly reports that almost half (49%) of a company’s overall revenue comes from the channel. Or as Principal Analyst […]

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Our Position on Collaborating with Agencies

Content Marketing /

for Internet Marketing Firms, Creative Agencies, Boutiques, Web Dev Cos, Independent Consultants, & Freelancers (whew!) Let’s be honest: For all of our creating differences, small marketing & PR agencies usually do the same (or complementary) things.  So choosing collaboration over competition should be a no-brainer, right? We can’t be bothered with egos when there’s important

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