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Image and Authenticity: Are Image-Conscious People Authentic?

It’s a controversial question. I imagine in some cases, women in particular reading this may be protesting at the very suggestion. Maybe a better question is “What’s the opposite of authentic?” Is it artifice? Superficiality? Maybe. And if that’s the case, is focusing on image a small part of that?  I admit: I am skeptical

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Collaboration

Collaboration means a lot of different things these days: from B2B companies working with suppliers and customers to entrepreneurs using technology to be productive to small businesses joining forces.  It can also mean Strategic Partnerships, co-marketing, and simply an extra brain to jump-start creative thinking. Marketing Collaboration-on-Call™ No matter how you are defining collaboration, we offer a flexible solution to

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Business Process and Operational Efficiency

Who Needs Business Process and Operational Efficiency? Entrepreneurs, microbusinesses, and small businesses (primarily) invest in people and task-based projects to perform their essential functions, usually creating departments or teams to achieve certain objectives. When departments or personnel have different needs and constraints, the organization’s efficiency may suffer. We consult with C-suite, VP-level management, Boards and

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