culture

Leadership vs. Management: Why It Matters to Marketing

I woke up one morning with an awful memory of the most negative, hard to please, fast-paced-without-logic-or-specialized-marketing-knowledge-or-metrics boss I’ve ever had. My pervasive thought was: “You, sir, are the antithesis of a leader.” (Essentially, someone who does not understand leadership vs. management–the differences between them and why it matters.) The internal dialogue continued. “Although you […]

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Maritz: Employee Sat, Trust Critically Low

An article today in Incentive magazine covers poll results from market researcher Maritz regarding “record lows” for employee satisfaction and trust of management and coworkers based on a national sample of 2,004 full-time employees. Selected Findings 11 percent of respondents strongly agree that their managers show consistency between their words and actions 7 percent strongly agree that

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